Meet Peculiar Keys, Founder of Arete Digital
I didn’t set out to build an agency. I didn’t even know I was supposed to. What I knew was this — I liked making things. I liked solving puzzles. I liked the feeling of turning chaos into something people could understand, appreciate, and use. I didn’t have a grand vision in the beginning. Just […]
Small Business and the AI Revolution
I’ll never forget the day I sat across from a business owner who had run his shop for 25 years — loyal customers, word-of-mouth referrals, everything old school and solid. Yet, there he was, visibly frustrated, scrolling through his phone, saying, “This AI stuff is moving too fast, Keys. I don’t even know where to […]
How we Go Above and Beyond for our Customers at Arete Digital
In today’s fast paced digital world, customer expectations are higher than ever. The rise of e-commerce, social media, and instant communication has transformed how businesses interact with their customers. To meet-and-exceed these expectations, businesses must embrace technology to deliver exceptional service. However, at Arete Digital, going above and beyond for customers isn’t just about being […]
Creating a Digital Retreat for a Wellness Centre in the Heart of Florida
In the digital age, a wellness center’s online presence is just as crucial as its physical sanctuary. Gilead Health Institute, a top holistic wellness center in Florida, recognized this need and teamed up with us at Arete Digital to craft an online experience that mirrors their real-world excellence. From redesigning their logo to building a […]
A Spa-tacular Transformation For Goldcat Spa!
Client Background GoldCat Spa is a luxurious sanctuary offering a range of premium treatments designed to provide ultimate relaxation and rejuvenation. Specializing in quality skincare, massages, and hair treatments, GoldCat Spa caters to clients seeking serene and opulent experiences. Despite their top-tier services, GoldCat Spa was a small-scale business in need of a robust online […]
How We Transformed Solution Therapy’s Digital Presence
Client Background Solution Therapy is dedicated to providing compassionate, evidence-based mental health services to individuals, families, youths, couples, and groups. Founded by Patience Tabi Owan, a registered social worker with over nine years of clinical experience, Solution Therapy focuses on creating a supportive environment where clients can explore their challenges and develop practical strategies for […]
All You Need To Know About SEO In 2024! A Guide For Every Business Owner
You may be wondering “What exactly is SEO and why is it so important”. SEO stands for Search Engine Optimization. For illustration, think of SEO as a way to increase non paid traffic to a website by ensuring that it appears higher in search results for relevant queries. SEO is the practice of improving the […]
Website Maintenance: Why Your Online Home Needs Regular Checkups
One Saturday, on our way from visiting a friend whose dad was ill, Peculiar Keys and I were in a car when an argument sprung up about which car was better between the Honda Accord “Evil Spirit” (I have no idea why it is called that maybe this will help) and the Mercedes Benz C300 […]
Why Small Businesses Need Digital Marketing
In today’s digital world, it is more important than ever for small businesses to have a strong online presence. This means having a well-designed website and being active on social media. But it also means using digital marketing strategies to reach your target audience and grow your business. Digital marketing offers a number of advantages […]
Responsive Web Design: Ensuring Your Site Looks Great on Any Device
In today’s digital age, the diversity of devices used to access the internet is astonishing. From traditional desktop computers to laptops, tablets, and a plethora of smartphones, it’s imperative that your website adapts to all screen sizes and resolutions. That’s where responsive web design comes into play. The Evolution of Web Design As someone who […]
